Parents, Teachers, and Coaches

Where Do Mindsets Come From?

“Every word and action from parent to child sends a message. Tomorrow, let’s be thoughtful about the messages we send.” — Carol S. Dweck

If mindsets are beliefs that shape our entire relationship to effort, challenge, learning, and failure, then the origin of those beliefs is a question of enormous consequence. Dweck’s answer: mindsets are transmitted—often unintentionally—through the messages children receive from the adults in their lives. Parents, teachers, and coaches are the primary architects of children’s mindsets, often without realizing the profound power of their words and framing.

The Messages Adults Transmit

Every Interaction Sends a Signal

Children are extraordinarily sensitive to the messages they receive from the important adults in their lives. Not just explicit messages (“you’re so smart”) but implicit ones embedded in how adults respond to success, failure, effort, and challenge.

When a parent rushes in to prevent a child from struggling, the implicit message is: struggle is dangerous and to be avoided. When a teacher gives a student an easier problem after they’ve failed a harder one, the implicit message is: I don’t believe you can do the harder thing. When a coach focuses only on winning and never acknowledges effort and development, the implicit message is: your value is in your results, not your growth.

These messages accumulate over time into deeply held beliefs about what ability means, what failure means, and what the point of effort is.

The Fixed Mindset Transmission

Dweck identifies specific types of messages that reliably transmit fixed mindsets:

Each of these sends the message that ability is fixed, that struggle is to be avoided, and that your worth is in your traits rather than your efforts.

Parents and the Fixed Mindset

“Gifted” Labels and Their Costs

One of the most well-intentioned but damaging things parents can do is tell their children they are gifted, special, or exceptional. These labels sound like gifts—they’re meant to build confidence and encourage ambition. But research consistently shows they backfire.

When children are told they are gifted, they:

Paradoxically, the children most likely to underperform their potential are often those who received the most unqualified positive praise for their innate abilities.

The Process Praise Alternative

Dweck offers a clear alternative: praise the process, not the person. This doesn’t mean never affirming your child—it means affirming the right things.

Instead of: “You’re so smart for finishing that puzzle” Try: “You worked really hard on that puzzle. I noticed you kept trying even when you got stuck”

Instead of: “You’re a natural athlete” Try: “You’ve been practicing so consistently—that’s why you’re getting better”

Instead of: “You got an A—you’re so brilliant” Try: “You got an A! What strategies did you use to prepare? What worked well?”

The goal is to help children understand that their successes come from their efforts, strategies, and persistence—things they control and can build on—rather than from fixed traits that may or may not be there for the next challenge.

Teachers and the Growth Mindset Classroom

The Teacher Who Changes Everything

Dweck tells the story of Marva Collins, a Chicago teacher who worked with students who had been written off by the school system—students labeled as learning-disabled, emotionally disturbed, or simply hopeless. Collins refused to accept these labels. She believed, and communicated to her students, that every child could learn and grow.

She pushed her students hard. She demanded effort, she challenged them with difficult material, and she refused to accept excuses. But critically, she communicated clearly that she believed in their capacity to do the work. “I know you can do this” delivered with genuine conviction—and backed by the resources and guidance to make it possible—transformed students who had stopped believing in themselves.

This is the growth mindset teacher in action: high expectations combined with genuine belief in students’ capacity to meet those expectations, and the willingness to provide the support and challenge needed to get there.

The Hidden Curriculum of Feedback

The way teachers give feedback sends constant messages about mindset. Research shows that students quickly detect what teachers actually believe about their potential—not from what teachers say explicitly, but from how they treat different students.

When teachers give easier work to struggling students, those students get the message: “my teacher doesn’t believe I can do the harder stuff.” When teachers offer specific, constructive feedback, students get the message: “my teacher believes I can improve.” When teachers acknowledge struggle as part of learning, students feel safer taking risks.

The most effective teachers Dweck identified shared a common orientation: they saw teaching not as sorting students into “can” and “can’t” categories, but as the process of helping every student develop further than they currently were.

Coaches and Athletic Development

The Winning-at-All-Costs Coach

Coaches who focus exclusively on winning rather than development often create fixed mindset athletes. When the only metric is whether you win or lose, athletes become afraid to try risky plays (that might fail), reluctant to develop new skills (that take time and involve poor performance before mastery), and dependent on feeling superior to others rather than genuinely growing.

Many coaches yell at mistakes in ways that communicate: “a mistake means you’re inadequate.” Over time, athletes trained this way develop a fear of making mistakes that limits their performance and their development.

The Developmental Coach

The best developmental coaches share certain practices:

The Teacher Who Dweck Never Forgot

Mrs. Wilson’s Message

Dweck shares a personal story about a teacher whose message stayed with her. Mrs. Wilson arranged her class in IQ order, with the highest IQ students at the front. Every child in the class knew exactly where they stood in the intellectual hierarchy. When students in the front row struggled, she was disappointed; when those in the back row struggled, she expected it.

This is a portrait of a teacher whose fixed mindset beliefs shaped her entire classroom—who she called on, how much support she gave, what she expected, and therefore what her students came to expect of themselves.

The impact of such teachers—positive or negative—can last a lifetime. Dweck has heard from adults who can still name the teacher who gave up on them, and the one who believed in them even when they didn’t believe in themselves.

The Responsibility of Adults

A Charge to Parents, Teachers, and Coaches

This chapter ends with a call to responsibility. The adults who surround children are not just delivering lessons about reading or soccer or business strategy—they are transmitting a worldview about what people are, whether they can change, and what the point of effort is.

This is an enormous responsibility. But it’s also an enormous opportunity. The growth mindset can be deliberately cultivated. Adults who understand what messages encourage growth and which ones stunt it can consciously choose to send the right messages—and in doing so, give children a more resilient, more capable, and more fulfilling relationship with learning for the rest of their lives.

Reflection

Think about the messages you received from parents, teachers, or coaches during your development. Which messages implied that your abilities were fixed? Which ones implied they could grow? Can you trace your current relationship with challenge and failure back to those early messages? And if you’re raising, teaching, or coaching children now—what messages are you sending?

Key Takeaways

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